Press & Media

Short (≈ 25 words)

Apirro is the agentic commerce platform that helps brands become discoverable, understandable, and transactable to AI agents across every major LLM and shopping surface.

Long (≈ 70 words)

Apirro is the agentic commerce platform for brands, agencies, and payment providers. It measures how AI agents see a brand across the major LLMs, optimises catalogues and content into agent-readable formats, and exposes products, policies, and checkout through open standards like MCP, AP2, and UCP — including the Agent Link™ storefront widget. The result: brands stay visible, accurately represented, and ready to transact as commerce shifts from human search to agent-led discovery.