Get discovered.
Get recommended.
Get bought. By every AI agent.
Your next customer will not use search engines. They will ask ChatGPT, Gemini, Claude, Perplexity or an autonomous agent what to buy — and trust the answer. Apirro makes sure your brand is the answer.
Get AI discoverable
See where your brand, products and categories surface across every major AI assistant.
Apply fixes
Ship ranked schema, metadata, feed and content fixes that make every page agent-readable.
Be transactable
Activate MCP, AP2 and UCP endpoints so agents can quote, check out and buy from your brand.
See your AI visibility and Agentic Commerce readiness score in seconds
Discover how visible, understandable and transactable your brand is to AI agents.
Why brands need Apirro
Commerce is moving from search to agents.
For years, brands optimised for search engines, social algorithms and paid acquisition.
Now customers ask AI assistants what to buy, which brand to trust, which product fits their needs — and where to purchase it.
AI agents do not browse like humans. They read structured data, compare product information, interpret availability and decide which brands deserve to be cited.
If your brand is not readable, trusted and transaction-ready for AI, you risk disappearing from the next generation of customer journeys.
What Apirro helps brands do
Seven moves from invisible
to agent-ready.
Understand how AI sees your brand
Measure visibility across ChatGPT, Gemini, Claude, Perplexity and Copilot.
Track where you appear, where you are missing, and how you rank versus competitors — model by model, week by week.
- AI Discovery Score
- Agentic Readiness Score
- Multi-LLM visibility tracking
- Brand citation monitoring
- Share of voice by model
- Prompt intelligence
- Competitor benchmarking
- Product visibility monitoring
- Category-level ranking
- Weekly reports & alerts
Discovery radar · live
Visibility score
Find the prompts that matter
Customers do not search with keywords. They ask questions.
Apirro surfaces the high-intent prompts your customers ask AI assistants — and shows who wins, who loses and what to change.
- "Best running shoes for marathon training
- "Affordable skincare brand for sensitive skin
- "Most sustainable wool jumper under £120
- "Best CRM for a 20-person sales team
- "Which brand has the best return policy
Buyer intent · live
tracking 1,284 prompts across 5 LLMs
"best running shoes for marathon training"
ChatGPT
"most sustainable wool jumper under £120"
Gemini
"affordable skincare for sensitive skin"
Claude
"which brand has the best return policy"
Perplexity
"best CRM for a 20 person sales team"
Copilot
Fix what AI agents cannot read
Most websites are built for humans and search engines.
Agents need something different: clean product data, structured content, crawlable pages and explicit policies.
Apirro audits your site through an agent's eyes — and ships concrete, ranked fixes.
- Product schema
- FAQ schema
- Organisation schema
- Metadata & product titles
- Crawling rules & robots.txt
- LLM access signals
- Sitemap structure
- Product feed quality
- Availability & pricing data
- Return, delivery & policy clarity
Agent inspector
live0 ranked fixes ready
Improve product-level visibility
AI recommendations happen at product level, not just brand level.
Apirro tells you which products are visible, which are ignored, and which PDPs need work — turning every page into an AI-readable commerce asset.
- Product visibility score
- Model-by-model ranking
- Missing attributes
- Schema issues
- Weak descriptions
- Poor category signals
- Competitor gaps
- Missing trust signals
- Agent-readiness blockers
- Recommended fixes
Merino Crew
€180
Trail Runner XT
€220
Linen Shirt
€95
Wool Overcoat
€480
Cargo Pant 02
€140
Field Boot
€320
Knit Beanie
€45
Selvedge Denim
€210
Tech Shell
€360
Product inspector
Merino Crew
€180
No blockers
Monitor competitors in real time
AI assistants are the new shelf space.
If a competitor is recommended and you are not, that is lost demand.
Apirro tracks share of voice across prompts, models and categories so you win back AI visibility before it becomes lost revenue.
- Which competitors are being cited
- Which prompts they are winning
- Which models prefer them
- Where your brand is losing visibility
- How your ranking changes over time
- What gaps explain the difference
Share of voice · 30 days
+24%Prepare for agentic commerce
Visibility is step one. Transactability is the next.
Apirro assesses and activates the infrastructure agents need to discover, compare and buy from your brand.
- MCP readiness assessment
- AP2 readiness assessment
- UCP readiness assessment
- Agent compatibility checks
- Manifest generation
- Agent endpoints
- Product & offer access
- Availability access
- Permissions & audit logs
- Storefront agent activation
AI agent
GPT-5
Storefront
Live
Activate your AI shopping assistant
Deploy a branded shopping agent on your storefront.
Answer customer questions, recommend from your real catalogue, capture intent, hand off to cart — without losing the customer relationship.
- Branded conversational experience
- Catalogue grounding
- Stock & pricing awareness
- Native add-to-cart handoff
- Brand-trained tone of voice
- Recommendation flows
- Intent capture
- Conversion analytics
- First-party data retained
- No hallucinated SKUs
Merino Crew — Olive · M
£98 · 12 in stock
Live signals
Catalogue synced
12,481
Avg session
3m 12s
Cart handoffs
+18%
Hallucinations
0
Cart handoff
Why Apirro
AI visibility alone
is not enough.
Most tools show whether your brand appears in AI answers. Apirro tells you why, fixes what is blocking you, and activates the infrastructure for the next era of commerce.
Apirro is not just a dashboard. It is the operating layer that makes brands discoverable, understandable and transactable by AI agents.
Built for brand teams
One platform.
Every team that owns the customer.
For Ecommerce
Find which PDPs AI can read, which it ignores, and what to fix to lift AI-assisted conversion.
For Marketing
Track AI share of voice, brand sentiment, competitor moves and the prompts shaping demand.
For Product
Spot missing attributes, weak structured data and catalogue gaps blocking AI recommendations.
For Digital
Prepare site, feed and data infrastructure for AI-native discovery and agentic commerce.
For Leadership
Measure how ready your brand is for the shift from search-led to agent-led commerce.
Outcomes
What brands achieve with Apirro.
- Increase visibility across AI assistants
- Improve AI-generated recommendations
- Understand why competitors are ranking above you
- Fix product pages for agent readability
- Track brand citations and share of voice
- Monitor high-intent prompts in real time
- Prepare your catalogue for AI agents
- Activate agent-ready endpoints
- Launch a branded shopping assistant
- Build the foundation for AI-driven transactions
How it works
From first scan
to agentic commerce.
Connect your site
Add your domain. We scan key pages, product data and AI accessibility signals.
See your score
Receive your AI Discovery and Agentic Readiness scores, plus ranked issues per AI surface.
Fix what matters
Apply page-, product- and technical-level recommendations that lift agent understanding.
Monitor your position
Track citations, prompts, competitors and ranking changes over time.
Activate agentic commerce
Prepare for AI buying with endpoints, readiness checks, MCP infrastructure and assistant activation.
The bottom line
Your next customer will ask an AI what to buy.
Make sure your brand is the answer.
Get discovered, recommended and bought by the next generation of AI agents.